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Franchising entails one party allowing another to use its name, logo and system of business to generate sales and profits. One of the earliest Franchisers was the Singer Sewing Machine Company, which ..

What is a Brandable Domain Name? It usually refers to a non-keyword name with no specific descriptive meaning on the domain name A brandable name can imply to the product, but it is not supposed to s..

Over the years, we’ve worked with many clients who are just starting out or rebranding. This means we often consult with companies about choosing a domain name. With the recent explosion in gTLD (gen..

Dubbed the ‘big three’, .com, .net and .org are the oldest and most widely used domain suffixes. Also known as domain extensions, they have grown in importance with the development of search engines a..

Whether you’re setting up a new company site or a personal blog, the .com domain shows you mean business. Customers will know your online store isn’t a figment of their imagination when they see it ho..

On a basic level, domain names are important because the Internet’s addressing scheme is not very effective without them.Each computer on the Internet has an Internet protocol (IP) address: a unique s..